Experts say lack of clarity between what associations require and what they request can lead to problems when dealing with outside vendors When associations need tech help, they often outsource the work. But sometimes there is a big gap between what groups need and what they pitch to vendors, and that could lead to costly problems down the road, according to people familiar with the process. "Right off the bat, one of the biggest problems associations have is they don't know what they want," said Bill Grubb, former senior vice president of finance and administration at the International Franchise Association. The solution, according to Grubb and others, is careful… Read More